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Home » Top Super Bowl TVs, Soundbars, and Home Theater Accessories
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Top Super Bowl TVs, Soundbars, and Home Theater Accessories

IQ TIMES MEDIABy IQ TIMES MEDIAJanuary 30, 2026No Comments12 Mins Read
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The Super Bowl is just around the corner, making it the perfect time to upgrade your home theater. But piecing together a new system can be daunting, which is why I’m here to help. I’ve been reviewing video and audio gear for over a decade, so I know exactly what you need to put together a killer setup for the big game.

From extra-large TVs and Dolby Atmos soundbars to spacious media consoles and affordable digital antennas, I’ve rounded up all the home theater essentials needed for an immersive Super Bowl watch party. Many top Super Bowl TVs and soundbars are also on sale, so you can score solid discounts ahead of kick-off.

And though most of my picks are available with speedy Amazon Prime delivery, be sure to check the shipment estimates to ensure they arrive in time for the game on February 8.

A bright, big-screen TV

A TCL QM7K TV on a media console with a play from Super Boql LIX on the screen.

The QM7K offers fantastic brightness at an affordable price and is available in sizes up to 115 inches.

Steven Cohen/Business Insider



The central piece of any killer Super Bowl setup is a big-screen TV. There are several great displays available, but two models stand out for their overall value and performance when watching sports: the TCL QM7K QLED and the Samsung S95F OLED.

The QM7K is a fantastic midrange TV with excellent brightness for the money. It’s also available in massive screen sizes, including a surprisingly affordable 98-inch model. Meanwhile, the S95F is a premium TV with higher contrast, wider viewing angles, and the most effective anti-glare screen I’ve seen. Those features make it ideal for watch parties, as all your guests get a high-quality view no matter where they sit.

You can learn more about both models in our guide to the best sports TVs. And for more display recommendations, check out our guide to all the best TVs you can buy.

TCL QM7K TV

TCL 65-inch QM7K QLED 4K TV

The TCL QM7K is an excellent midrange QLED TV. Its Mini LED backlight delivers high brightness, and it has better contrast control and wider viewing angles than older models.

Samsung S95F 4K OLED TV.

Samsung 65-inch S95F OLED 4K TV

The S95F is Samsung’s latest flagship 4K TV. It’s one of the top high-end displays available, utilizing an advanced QD-OLED panel with a matte anti-glare screen.

An immersive soundbar with Dolby Atmos

A Samsung Q990F soundbar on a media console under a TV.

The Q990F delivers room-filling surround sound with rear speakers and a subwoofer.

Tyler Hayes/Business Insider



Great picture quality is only one part of an immersive gameday upgrade. Nothing makes it feel like you’re actually in the stadium quite like the sound of cheering fans coming from all directions. And that’s where a good soundbar comes in.

If you have the room for a multi-piece system, I recommend the high-end Samsung Q990F. This package includes a soundbar, dedicated rear speakers, and a wireless subwoofer. The Super Bowl is being streamed in Dolby Atmos this year, and the Q990F supports that format. Atmos enables a 3D surround-sound effect with audio spread around and above your ears. If you want a more affordable and compact option, the stand-alone Bose Smart Soundbar is also a good buy. It’s not as powerful as the Q990F, but it still supports Dolby Atmos and creates a wide sense of immersion for its space-saving size.

You can learn more about both models in our guides to the best soundbars and best Dolby Atmos soundbars.

Samsung Q990F soundbar

Samsung Q990F Soundbar

The Q990F is Samsung’s latest flagship soundbar system. It includes everything you need for a complete 11.1.4-channel Dolby Atmos surround sound experience with powerful audio and plenty of wireless music streaming options.

Bose Smart Soundbar

Bose Smart Soundbar

The new Bose Smart Soundbar is a refreshed version of the brand’s Smart Soundbar 600. It carries over the same design and excellent Dolby Atmos audio performance while adding an AI enhanced dialogue mode and the ability to use Bose Ultra Open Earbuds as rear speakers.

A wide TV stand with plenty of storage space

A photo of a living room entertainment console underneath a TV and next to speakers.

The Walker Edison Wren is a straightforward, reliable media console that accommodates large TVs and features spacious cubbies.

Steven Cohen/Business Insider



If you’re buying a new home theater setup for the Super Bowl and need a place to put your TV or other entertainment devices, a reliable media console is a worthwhile investment. Our guide to the best TV stands features several recommendations for different spaces and budgets, including two options that I use myself: The Walker Edison Wren and Ikea Brimnes.

I have the Walker Edison Wren in my living room, and I love its simple style and large, open cubbies, which are perfect for storing components like an AV receiver or game console, while still allowing for good airflow. Meanwhile, I keep the Brimnes in my office and like its sleek design and handy storage drawers. Both stands are also wide enough to accommodate most TV models in sizes up to 85 inches.

Ikea Brimnes TV stand

Ikea Brimnes TV Unit

Ikea’s Brimnes stand has a wide design that can accommodate larger TVs, and it has three drawers for ample storage space.

A sturdy mount that can tilt and swivel

A TV extended and swiveling from the wall using a Sanus mount.

A swiveling mount like the Sanus Vlf728 can extend from your wall.

Amazon



For a cleaner look, you could opt to wall-mount your TV instead of placing it on a stand. Our guide to the best TV wall mounts includes options for every budget. In particular, I recommend the Sanus Vlf728 and Mounting Dream MD2268 for most needs.

The Sanus is the pricier option, but it offers full motion so you can extend the TV from the wall, tilt, and swivel it. This is super-handy if you need to reposition the screen for watch parties so guests get a better view. It also supports screens up to 90 inches and up to 125 pounds. Meanwhile, the Mounting Dream is a good budget option, but it’s more limited. It can only tilt and is rated for TVs up to 75 inches.

A digital TV antenna to watch the game for free

A Channel Master's FLATenna+ antenna mounted to a wall.

The Channel Master FLATenna 35 Duo is a thin TV antenna that receives local channels.

Ben Blanchet/Business Insider



The Super Bowl is being broadcast on NBC this year, which means you can tune in with a simple digital TV antenna — no paid subscription required. NBC is offered as a free local channel via over-the-air broadcast towers in most areas. All you need to do is ensure you get a good signal at your location and hook up an antenna to the coaxial port on your TV. You can check channels available in your area through sites like Atennaweb.org.

I recommend the Channel Master Flat Antenna for most needs. It’s affordable and features a slim design that sticks right on your wall. If you prefer an option that you can rest on a media console, the Mohu Gateway Plus includes a tabletop base. It also has an amplifier, which could improve reception in locations farther from broadcast towers. You can find more recommendations in our guide to the best indoor TV antennas.

Channel Master 35 showcase

Channel Master FLATenna 35 Duo

Channel Master’s FLATenna 35 Duo is one of the most affordable antennas on the market, and it delivers great reception for local channels.

Mohu Gateway Plus

Mohu Gateway Plus

Rather than wall-mounting it, this sleek, amplified antenna is designed to rest on any surface near your TV.

A streaming subscription

peacock logo on phone

Peacock will stream the Super Bowl via its Premium and Premium Plus plans.

Pavlo Gonchar/SOPA Images/LightRocket via Getty Images



If you prefer to stream the game, you can watch the Super Bowl via Peacock or any live TV service that includes NBC. Peacock plans start at $8 a month, but you need Premium ($11 a month) or Premium Plus ($17 a month) to stream live sports. In addition to the Super Bowl, Peacock is home to tons of NBCUniversal shows and movies, as well as originals produced exclusively for the service. Meanwhile, for those who want a full cord-cutting alternative to cable, I recommend DirecTV. This live TV streaming service offers NBC across various packages, along with tons of other channels. Plans with NBC start at $40 a month.

You can learn more about Peacock in our Peacock TV guide, and you can learn more about DirecTV in our guide to the best live TV streaming services.

peacock logo

Peacock Premium (Monthly Plan)

Peacock is a convenient streaming source for hit NBC TV shows, Universal movies, and select sports like Sunday Night Football. The service also carries its own slate of original programming.

DirecTV Stream logo

DirecTV Subscription

Previously known as AT&T TV, DirecTV offers streaming access to a large selection of live channels, including most key networks typically found in traditional cable packages.

A 4K streaming player

A Roku Ultra and remote resting on a marble coffee table.

The Roku Ultra is a great all-around streaming device with 4K HDR playback and a rechargeable remote.

Steven Cohen/Business Insider



All modern smart TVs have a built-in streaming platform, but the interface that comes with your TV may not be your preferred one. That’s where a stand-alone streaming player could come in handy as an upgrade. For instance, if you’re eying Samsung’s S95F but aren’t a fan of the brand’s Tizen interface, you can simply buy a Roku, Google streamer, or Fire TV to handle all your Super Bowl streaming needs instead.

My favorite of the bunch is the Roku Ultra, since it supports every major video and audio format, offers a simple, snappy layout, and comes with a great remote that features backlit keys, hands-free voice search, a location chime, and a rechargeable battery. But if you’re plugged into Amazon’s ecosystem and want a more compact dongle-style streamer, the Fire TV Stick 4K Max is a more affordable option that plugs directly into your TV’s HDMI port.

You can learn more about both models in our guide to the best streaming players.

Roku Ultra 2024 model

Roku Ultra (2024)

The 2024 edition of the Roku Ultra has a new processor for speedier performance. It also comes with an updated remote with backlit keys and USB-C charging. Like previous models, this flagship streaming device supports 4K playback with HDR10, HDR10+, and Dolby Vision.

The clicker and plug for the Fire TV Stick 4K Max (2023).

Amazon Fire TV Stick 4K Max (2023)

This is Amazon’s top streaming stick. With its powerful processor and GPU, the Fire TV Stick 4K Max is the fastest streaming device in its price range and now supports console-free Xbox gaming via Game Pass.

HDMI cables to get all your gear hooked up

A close-up of an HDMI cable plugged into the back of a Roku Ultra.

HDMI cables are a must-have to connect all your entertainment devices.

Steven Cohen/Business Insider



If you’re building a home theater, there’s no such thing as having too many HDMI cables. These cords are what you’ll use to connect soundbars, media players, gaming consoles, and other A/V devices to your TV. Luckily, reliable cables are relatively cheap, with most six-foot cords costing about $7 to $10.

I recommend opting for ultra-high-speed HDMI cables, like the Amazon Basics 48Gbps cable. This type of cable has the bandwidth to support HDMI 2.1 features like 4K/120Hz and variable refresh rate (VRR). Though those functions are only needed for gaming devices, ultra-high-speed cables cost about the same as other HDMI options, and it’s best to future-proof now in case you ever need the extra speed. I also like these braided HDMI cables from Highwings, since they’re built to withstand bends and wear.

You can find more specialized options in our guide to the best HDMI cables.

AmazonBasics HDMI cable showcase

AmazonBasics HDMI Cable

The AmazonBasics HDMI cable is inexpensive, available in different lengths, and supports the vast majority of modern devices.

steven cohen author photo

Steven Cohen

Senior Tech Editor

Steven is a home entertainment product expert with over a decade worth of service journalism experience. He oversees coverage around home entertainment products, including TVs, streaming devices, headphones, and soundbars.ExperienceSteven is a Senior Tech Editor for Business Insider’s Reviews team. He is responsible for developing buying guides, reviews, and deals coverage for all of the latest TV, video, and audio products. Steven works with a team of experienced freelancers to establish testing methodologies, test products, and select the best of the best for our buying guides. He also has a background in film criticism, having reviewed over 400 movies and TV shows. Steven studied filmmaking and uses his knowledge of video and audio production workflows to help inform his testing parameters when reviewing home entertainment devices.  Before joining Business Insider in 2019, he was High-Def Digest’s Gear Editor. His work has appeared on Ben’s Bargains, Steve’s Digicams, Big Picture Big Sound, and Consequence. Why you can trust StevenSteven is not only passionate about TVs, he is also one of the industry’s foremost experts in display quality. In 2019, he was one of a select number of journalists invited to get a hands-on first look at LG’s debut 8K OLED TV. He was also among the earliest journalists to demo Dolby Atmos and DTS:X technologies for home theaters in 2014 and 2015, respectively.In 2018, Steven served as a judge for TV Shootout, the premier annual display competition that crowns the best TVs of the year. He also attends yearly industry launches and reviewer workshops for new TVs and audio products from top brands, like LG, Samsung, Sony, and Sonos.Steven knows that it’s easy to get overwhelmed by tech jargon and premium prices on high-end gear, which is why he is passionate about recommending quality options for all price ranges and explaining which features are really worth the money. ExpertiseHis expertise includes:TelevisionsSoundbarsSpeakersStreaming devicesHeadphonesHDR video formatsSpatial audio technologiesEducationSteven holds a bachelor of fine arts degree from the University of Central Florida.Outside of workSteven lives in Orlando, Florida, with his girlfriend, their dog, and cats. When he’s not covering tech products, Steven loves to explore the theme parks of Orlando and watch movies on his dream home theater setup, complete with the biggest Dolby Atmos speaker system he could fit in an apartment.Learn more about how our team of experts tests and reviews products at Insider here.Learn more about how we test tech and electronics.

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