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Home » OpenAI’s New Mystery Device Should Excite Me. It’s Not so Far.
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OpenAI’s New Mystery Device Should Excite Me. It’s Not so Far.

IQ TIMES MEDIABy IQ TIMES MEDIANovember 26, 2025No Comments5 Mins Read
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Trust me when I say that I am absolutely thrilled by the chance to blow some money on a new gadget. I really am. I love a gizmo, a device, a widget, or a doohickey. When I see some new electronic thingamabob that might make my life easier or more enjoyable, I want it.

And yet, I am really scratching my head about why I would want or need the new device that OpenAI is working on — whatever it is.

We don’t know much about this mysterious piece of hardware — not exactly what it will do, what it will look like, or what new things it’s capable of. Legendary former Apple designer Jony Ive is working on it, which is, of course, intriguing. Earlier this year, my colleague Alistair Barr rounded up a bunch of predictions about what the device might look like or do, and the ideas ranged from an iPod Shuffle-sized device to some sort of “companion” wearable.

In a recent interview with Laurene Powell Jobs, Sam Altman and Ive talked about the new device, giving away very little detail other than that they expect it to be ready in two years and they want it to pass a “lick” test (ew, but I get it).

But we still don’t really know what it will be. No one knows what might be more useful than your smartphone, which is kind of the most useful thing you can have!

The most boring scenario, which I fear sounds fairly likely, is that it’s some sort of audio device that uses ChatGPT, like a small speaker you can talk to as an assistant that listens and learns. (OpenAI did not respond to my request for comment or for more information on the device.)

We’ve seen some examples of devices like this. The AI Pin was a small clip-on wearable that could see and hear the world around you to give you AI-powered information. (An interesting example was holding up a fruit to it in the grocery store and asking it how much sugar it contained.) The AI Pin crashed and burned, plagued by bad reviews and buggy service. It was, perhaps, just ahead of its time.

I never tested it, but I had a mixed reaction when it launched: I have enormous hesistations about the idea that voice control is the way of the future — I just would be far too embarassed to talk out loud to a device in the grocery store, and I also know my coworkers would ring my neck if I were using it in our open office. And yet … I still kind of wanted it. It looked cool!

More recently, the Friend necklace, another wearable that listened to your conversations and would chat to you as a “friend” (???) had an ignoble launch. The startup bought a massive ad campaign in the New York City subway, and its posters were immediately vandalized by those who found the concept of an AI friend dystopian (whether the backlash was encouraged as part of some 4D chess master marketing plan, that’s something I simply don’t care to put too many brain cells into considering). The Friend necklace also suffered from bad reviews about its buggy service and unappealing concept.

There are also more low-key and less ambitious AI audio devices that perform straightforward tasks. The Plaud Note is a slim device that listens to your meeting or school lecture and takes notes. This is the kind of task AI is great for — making bullet-point summaries of a larger piece of text or audio. You can imagine how great this is for college students, or for people who have a lot of meetings and sales calls.

And yet, this really still doesn’t have a ton of appeal to me. As a journalist, recording and transcribing conversations is an important part of the job, and something that AI tools have helped immensely with (transcriptions especially). But that’s a small part of my day, and like people in many other professions, I also have conversations that I absolutely do not want recorded in any sense.

In my personal life, I’m just not sure I want this kind of speaker device. I already have an Alexa — which I do use! And enjoy! And yes, I wish “she” were smarter and better at doing tasks — but I can’t imagine expanding my use of a smart audio device that far past asking for reminders, the weather, or how many milliliters are in a cup. And though I look at my phone constantly, I can’t imagine vocally chatting with a device — that’s just a huge lifestyle change I can’t wrap my head around.

Maybe this device will do something far more exciting and amazing than just being a souped-up Siri that takes notes. Two years from now is a long time — perhaps some amazing new thing will happen that will totally blow our minds. Or maybe it’s just going to be a really nice version of a souped-up Siri. Which, I’m sad to say, just doesn’t really thrill me.

There’s too much unknown right now about this to pass any kind of judgment. But I’m pretty skeptical that this is going to be something that delights me. As a gadget lover, I am really hoping to have my mind changed.



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